22.1.2002
Cadillac SRX – All new luxury crossover vehicle

"The Cadillac SRX was inspired by the 2001 Cadillac concept car, the Vizon," said Mark LaNeve, Cadillac General Manager, in a speech given at the Automotive News World Conference in Dearborn in January.

"This newest addition to the Cadillac family will demonstrate that we're unafraid to lead in styling, performance and functionality. SRX will be another boldly designed product from Cadillac featuring unique product innovations that will allow us to expand our portfolio and attract new customers," said LaNeve.

The Cadillac SRX is the division's first-ever luxury crossover vehicle and its introduction positions Cadillac to compete in a segment it is not in today. LaNeve said the vehicle will offer head-turning design, unique functional capabilities and outstanding driving performance. The SRX will bridge between Cadillac's premium entry-and full-size sedans and its powerful utilities.

The SRX name is consistent with the Cadillac product naming strategy. The first letter denotes the series. The second and the third letters stand for "reconfigurable" and "crossover".

The luxury crossover vehicle will be built at GM's new state-of-the art Lansing Grand River Assembly Plant facility. This is the same facility currently producing the 2003 Cadillac CTS sedan. Cadillac is a division of General Motors. GM, the worldwide largest vehicle manufacturer, designs, builds and markets cars and trucks worldwide. More information on General Motors can be found at www.gm.com.