20.5.2003
Signum on the streets – now that's magic!

Vauxhall's Signum has been appearing – and disappearing – from the streets of London in a week of magic aimed at showing off some of the car's innovative features.

TV magician Alistair Cook, Monkey Boy on Five's Monkey Magic, replaced his wand with a Signum to entertain London workers – including the business people we hope to win over when Signum is launched next month.

Early reactions have been very positive with lots of interest in the car, its styling and the fact that it's a Vauxhall.

In addition to the magic act, there is a contest that enables passersby to win the chance to "disappear for the weekend" courtesy of the new Signum.