15.7.2004
Opel voted brand with the most variable interior
In an image survey conducted among 30,000 readers of the German car magazine "Auto
Zeitung", Opel ranked first in the category "Most variable
interior". Overall Opel was on seventh place from all brands sold
in Germany.
In an image survey conducted among 30,000 readers of the German car magazine "Auto
Zeitung" Opel ranked first in the category "Most variable
interior": 50.4 percent of the participants in the survey believe
that the brand has the most versatile products.
The whole survey consisted
of 17 questions covering the topics quality, safety, reliability and
workmanship as well as emotional aspects like
design or sportyness. In the overall ranking Opel came in seventh among
all car brands sold on the German market.
Opel's efforts to enhance quality
were appreciated: Taking 27.2 percent of the votes, the brand ranked
second behind Audi in the "Improved
quality" area.
With the second rank in the category "Value for money" (25.1
percent) and the third in "Economical fuel consumption" (25.1
percent), Opel achieved a respectable result in two other areas.
In addition,
the brand was among the top ten makes in the categories "Most
progressive", "Most environmentally friendly" and "Appealing" cars.